“A miracle worker.”

1.02 fl oz
Our best-seller and the one that started it all. A stable vitamin C serum that visibly brightens, smooths, and helps improve the look of uneven tone.
Our best-seller and the one that started it all. A stable vitamin C serum that visibly brightens, smooths, and helps improve the look of uneven tone.
Faded discoloration and brighter skin
In 8 weeks Clinical study · N = 34
Vitamin C Serum
Absorbs in seconds.Hydrates on day one.


See what's inside
A barrier-safe form of vitamin C (SAP) that delivers visibly brighter skin and improved texture. It absorbs efficiently and is more stable than L-ascorbic acid — less prone to oxidation, so it stays potent through the bottle. Ideal for daily use, and kind to acne-prone skin.
These potent antioxidants offer a compounding effect when combined with vitamin C, improving the efficacy of the formula. Together, this gold-standard trio delivers stronger protection against oxidative stress and visibly brighter skin.
Holding up to 1000x its weight in water, this humectant binds moisture to the skin, plumping and reducing the appearance of fine lines.
These calming botanicals help soothe skin and reduce visible redness while supporting a healthy moisture barrier.
The Original Clean Skincare
Sourced responsibly &
free of harmful ingredients.
Water Deionized, Vitamin C (Sodium Ascorbyl Phosphate), Alkyl Benzoate, Vegetable Glycerin, Water, Glycerin, Sodium Levulinate, Sodium Anisate, Clary Sage (Salvia Sclarea), Grapefruit (Citrus Grandis Seed Extract), Hyaluronic Acid, Amorphophallus Konjac Root Powder, Aloe Barbadensis Leaf, Vitamin E (Tocotrienol), Ferulic acid, Chamomile Flower Extract (Recutita Matricaria), Sodium Phytate, Xanthan Gum, Hydroxyethyl cellulose
Cleanse → 2–4 drops on face & neck → moisturizer + SPF
Start with freshly cleansed skin.
Massage 2–4 drops into face and neck, avoiding the eye area.
Give it 30–60 seconds to fully absorb, then follow with moisturizer and broad-spectrum SPF.
Less is more — 2 drops covers most faces.
94% saw brighter skin saw brighter skin 100% skin felt softer skin felt softer 91% saw more even tone saw more even tone
Independent 8-week clinical — see all results

Using it over 5 years and nothing compares.
Clarissa B.

By the end of the bottle, my dark spots were 80% lighter — almost gone.
Donna K.

A nice glow — and my dark spots have diminished.
Maria I.

Tried expensive serums — none better. Affordable, never switching.
Rachel M.

Using it over 5 years and nothing compares.
Clarissa B.

By the end of the bottle, my dark spots were 80% lighter — almost gone.
Donna K.

A nice glow — and my dark spots have diminished.
Maria I.

Tried expensive serums — none better. Affordable, never switching.
Rachel M.Most users report noticeable improvements in skin texture and tone within 4-6 weeks of consistent use, with full results taking up to 3 months. User results may vary.
Yes to all three. The old rule about vitamin C not mixing with niacinamide comes from a lab scenario, not a bathroom shelf — use them together freely. Retinol and exfoliants are best kept to your evening routine, with the serum in the morning. That is not a compatibility problem; it just gives each active a clean run.
We commissioned an independent 8-week clinical study at Essex Testing Clinic (34 participants). Here is everything it showed:
And 0% reported irritation — across the entire 8 weeks.
Yes. This serum is non-comedogenic and kind to acne-prone skin — it works for all skin types, and can improve the appearance of acne discoloration over time.
It arrives with a natural amber tint — that is the formula on day one, not a serum that has turned. We use sodium ascorbyl phosphate (SAP), which is more stable than L-ascorbic acid and less prone to oxidation, so it holds its potency through the bottle rather than browning on your shelf in a matter of weeks. Keep it out of direct sun, and replace it about six months after opening.
The Vitamin C Serum is a thin, gel-like serum that absorbs quickly and easily into skin.
While we recommend using it in the morning, it can also be applied at night if you are not using another serum.
Yes, our lightweight, fast-absorbing formula makes it an excellent base for makeup.
No synthetic fragrance — ever. What you smell is the formula itself: konjac root, chamomile and clary sage give it a faint botanical aroma that dissipates within a minute of applying. If you've been avoiding vitamin C because of the smell, this is the one to try.

“A miracle worker.”


Dr. Angela Lamb
“Vitamin C, ferulic & hyaluronic acid work to tighten & brighten dull skin”

“Best Anti-Aging Products Dermatologists Actually Recommend”


“That’s what we in the industry call MAGIC.”


Dr. Debra Jaliman
“Vitamin C, ferulic & hyaluronic acid work to tighten and brighten dull skin”

“A miracle worker.”


Dr. Angela Lamb
“Vitamin C, ferulic & hyaluronic acid work to tighten & brighten dull skin”

“Best Anti-Aging Products Dermatologists Actually Recommend”


“That’s what we in the industry call MAGIC.”


Dr. Debra Jaliman
“Vitamin C, ferulic & hyaluronic acid work to tighten and brighten dull skin”
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